Social Media Ideas to Keep Your Feed Fresh - Virtual Learning


Thursday, June 16, 2022
2:00 PM - 3:00 PM (EDT)
Zoom
* Registration open until 6/14/22 at 2:59 PM (EDT)
Register Now
* Registration open until 6/14/22 at 2:59 PM (EDT)
73 Seats Remaining
73 Seats Remaining
Category: Professional Improvement Courses

Social Media Ideas to Keep Your Feed Fresh 

Social media apartment marketing is a competitive space that requires clever, updated posts to keep your audience informed and entertained. Join this session led by Erica Byrum, the assistant vice president of social media for http://Apartments.com and co-author of Youtility for Real Estate as she offers an overview of practical social media tips to boost engagement, build brand awareness and keep your feed fresh

 

What you’ll learn:

  • Practical tips to boost engagement, build brand awareness and keep your feed fresh.
  • How to approach content with brand consistency in mind. 
  • Specific strategies for building your own influencer marketing program to amplify your brand. 
  • New features released across the major social media platforms and design ideas to create the perfect piece of content. 
  • The tools and processes to bring your concepts to life. 

  

Erica is the assistant vice president of social media for http://Apartments.com,  the leading online apartment listing website and its network of nine home rental sites powered by CoStar.

 With 16 years in real estate marketing, Erica is an industry visionary whose expertise is rooted in social media and digital marketing to strengthen brand presence and increase revenue. Erica directs the business development, product marketing, sales, and operations efforts for its social suite of products, a full-service offering that optimizes the online reputation and social media footprint for multifamily real estate properties.

 Co-author of Youtility for Real Estate, Erica is well-known for revolutionizing social media and has become a top influencer and sought-after speaker at many marketing and industry conferences. She is a recipient of the PR News Social Media MVP award, the Sarah Malone award, a two-time President’s Club winner, and a 2nd place winner for Top Deal of The Year in 2019. An accomplished marketing professional, her contributions have made a significant impact on large brands spanning multiple industries including residential and multifamily real estate, vacation rentals, commercial truck and equipment, and sports and entertainment. 

 

Thank you to our Education Sponsor! 

All of MMHA's Educational offerings are eligible for 1 CEC per class hour towards NAA Certifications.

* Registration open until 6/14/22 at 2:59 PM (EDT)
Register Now
* Registration open until 6/14/22 at 2:59 PM (EDT)
73 Seats Remaining
73 Seats Remaining

For More Information:

Kathy Lowe

Kathy Lowe

Director of Education and Membership Services, Maryland Multi-Housing Association

View Profile

(410)413-1389